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Campaign Setup | Help Center

Campaign Setup Introduction

In the Intelitics platform, campaigns follow a basic hierarchy:

Campaign Hierarchy
  • Advertiser - (Optional) An Advertiser represents an affiliate program, operator, or company
  • Brands - Brands can be used as specific brands (YourBrand), or as brand and it’s vertical, or geo (YourBrand - Casino, YourBrand - SE), depending on your needs.
  • Offers - Offers are thought of as specific agreement types, these house specific creatives, default agreement and partner specific agreements. Offers are what you add partner agreements onto. You can add an unlimited number of partners to an offer, but you can only add an individual partner to an offer once.
  • Creatives - Creatives live within offers. Our system supports banner, or text creatives.
  • Agreements - An agreement is a connection between a partner, and an offer, where you specify deal terms. A Partner must have an agreement added to an offer to create links, pull creatives, and place pixels. You can add an unlimited number of partner agreements to an offer, but you can only add an individual partner to an offer once.

Learn how this hierarchy affects destination links here.

Configure Postbacks

  • Open up the App, and navigate to "integrated partners"
Appsflyer Integrated Partner
  • Select "Intelitics Tech"
Appsflyer Intelitics Tech
  • On the "Integration" tab, set the "InteliticsTech Domain Placeholder" for both "General Settings and "In-app Event Settings"
    • This is the domain set up for tracking links in Intelitics Instance, containing Second-Level Domain, Top-Level Domain, and Subdomain

      Eg: https://click.brandname.com/track/9bdadbfe-715f-4040-905d-364928eb6548?type=display
Appsflyer Domain Placeholder
  • Set the name for Default Postbacks Event name to "Install"
Appsflyer Default Postback
  • Turn on "In-App events postback"
  • Add events for both registration and deposit
    • The name of "Appsflyer event" for registration and deposit could be different depending on your integration with appsflyer, these are the names of the events you are passing into Appsflyer
    • Names of "Mapped to partner event" must configured as "registration" and "deposit"
    • Deposit event should include "Values and Revenue" whenever possible

      Eg.
Appsflyer Inapp Events

Grant Intelitics Permissions

  • Navigate to "Permissions" tab
Appsflyer Grant Permissions
  • Set "Ad network permissions" to "On"
    • Must allow "configure integration" and "configure in-app event postbacks" as well.
  • Once complete, contact your support at Intelitics to verify the setup.
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