Account Pools pass dynamic, unhardcoded variables in ad creative—like marketing source params—to an Advertiser’s platform.

Navigate to Campaigns> Pools, click on “+ Account Pool” the following fields will appear

Learn to create an account in an Account Pool: pick a partner, set username, add variable fields, and click Create.

Set up Account Pools & Variables in Offers: required pool/account/subagreement setup and %variable_name% syntax for dynamic URLs.